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Console Wars

A group of misfits was recruited by SEGA, then a fledgling arcade firm, in 1990 to take on Nintendo, then the world's largest video game company. There were no holds allowed in this once in a lifetime struggle that pitted brother against brother, children against adults, Sonic against Mario, and uniquely American capitalism and capitalism against centuries-old Japanese tradition and culture. First and foremost, the men and women who fought on the front lines for Sega and Nintendo talk about the conflict that defined a generation for the first time.

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